出版物: 27. 十一月 2018 最後更新: 10. 三月 2025

New type of cosmetics packaging with TPE


TPE makes new mascara container flexible

The well-known company Christian Dior is taking advantage of the flexibility of a thermoplastic elastomer from KRAIBURG TPE for its new Diorshow Pump’N’Volume Mascara. The mascara container’s soft component enables the brush to be optimally supplied with the creamy mascara to create spectacular volume.

70 years after Parfums Christian Dior made history with “Miss Dior”, a fragrance for women, an innovative mascara product is revolutionizing the cosmetics market. And it comes with a THERMOLAST® K compound from KRAIBURG TPE that gives the Diorshow Pump’N’Volume Mascara container the flexibility required. Squeezing the container two or three times generously loads the brush with mascara to create spectacular lash volume instantly. In addition, the thermoplastic elastomer (TPE) provides a soft touch finish.

“The new functional principle of the Diorshow Pump’N’Volume Mascara means that the mascara is loaded by gently squeezing the container, making it possible to create an extremely expanded lash volume. To achieve this, we were looking for a material solution that was both flexible and esthetic to be processed by multi-component injection molding,” says Marion DEFOUR-COLAS, Makeup Packaging Development Group Manager at Christian Dior. “Together with Mayet, our mascara and packaging specialist, and KRAIBURG TPE we have chosen a TPE compound that provides the perfect combination of properties for this application specification.”

The bottle is made with a two-component injection molding process. The internal structure is in copolyester and the skin is made with the KRAIBURG TPE compound. “The decisive factor for us was that the TPE compound could ensure the compromise between copolyester adhesion, softness and low hardness while ensures the elastic recovery after repeated squeezing that the mascara packaging needs to have during the product’s whole life cycle" says Sylvain COUTAN, project manager from Mayet SAS, TEXEN group.

“The modern packaging market sets high standards for the function and esthetic quality of materials. This applies particularly to cosmetics packaging that creates a long lasting consumer experience using a design that appeals to the eyes and to the touch,” says Michael Pollmann, Sales & Marketing Director at KRAIBURG TPE. “Whether it’s creams, perfumes or lotions – wherever attractive and functional hard-soft combinations are required, our TPE compounds provide the perfect solution.”

KRAIBURG TPE offers a broad portfolio of thermoplastic elastomers that also includes special adhesion compounds. These have proven their direct adhesion to thermoplastic polymers, including ABS and polyamide, in various applications, ranging from automotive, industrial and consumer applications to sensitive medical applications.

凱柏膠寶 - 快覽
 

  • 總部與生產基地:瓦爾德克賴堡/德國
  • 區域總部和生產基地:吉隆坡/馬來西亞,亞特蘭大/美國
  • 產品:熱塑性彈性體化合物
  • 品牌:熱塑寶、科柔寶、高溫寶和尼塑寶
  • 市場:歐洲、美洲、亞太地區
  • 員工:660

下載新聞稿

在我們的媒體包中,您將找到有關該主題的全面資訊、圖形和圖片。

27.11.2018 媒體包用於 TPE makes new mascara container flexible

Latest News

創新TPE解決方案提升智慧型水瓶的功能
27.03.2025 創新TPE解決方案提升智慧型水瓶的功能 全球熱塑性彈性體製造商,凱柏膠寶透過其創新的FC/AD/PP系列材料解決方案,致力於推動永續發展和優化生產流程以提升製造效率,同時確保符合全球食品接觸法規的嚴格要求。 了解更多
凱柏膠寶將在國際橡塑展(CHINAPLAS 2025)重點展示其包膠PA且含回收成分的TPE解決方案
21.03.2025 凱柏膠寶將在國際橡塑展(CHINAPLAS 2025)重點展示其包膠PA且含回收成分的TPE解決方案 凱柏膠寶 R(THERMOLAST® R) RC/AD/PA/AP系列採用超過50%的消費後回收(PCR)和工業後回收(PIR)成分,既提高了可持續性,又確保了卓越的性能和可靠性。 了解更多
適用於智慧電子產品和汽車內飾的透光 TPE 解決方案
07.03.2025 適用於智慧電子產品和汽車內飾的透光 TPE 解決方案 凱柏膠寶的透光TPE材質為打造美觀、高性能且環保的產品提供了廣泛的可能性。 了解更多
適用於安全關鍵應用的阻燃 TPE
07.03.2025 適用於安全關鍵應用的阻燃 TPE 全球熱塑性彈性體(TPE)製造商,凱柏膠寶致力於提供高品質且可客製化的化合物,廣泛應用於需要阻燃性能的應用。 了解更多